@matigo I haven’t done enough videos to say I’ve seen a trend, but it makes sense that, with everyone’s limited attention spans, that short videos would do better.
Then again, I have my most recent videos as an example. I’ve done zero marketing on the YouTube short (a version of which I uploaded directly to a few platforms) and it has more views than the longer form version…which I don’t think I have marketed properly at all. I’m not even doing any basic SEO, which I’ve always felt was just…wrong.